Alexa Lisitza
Writer + Editor
Resume
Professional
Summary
Alexa Lisitza is an experienced editor and reporter with a focus on mental health, race and identity. She is proficient in AEM, Khronos/Spredfast, SEO and Adobe Analytics. Her work has been published by Politico, HuffPost, Teen Vogue, Blavity and more. She aspires toward a career in multimedia journalism.
Work
Experience
Discovery Inc. and TLC
Assistant Editor, TLCme
Feb. 2019 - Present
– Edits content for the TLC Network's site, TLCme
– Manages and launched TLCme's social media accounts
– Aids in management and recruitment of freelancers/contributers
– Manages and launched TLCme's weekly newsletter
– Produces affiliate and lifestyle content
– Maintains a content calendar and schedules publishing via Spredfast
– Uploads + builds content in CMS/AEM
– Tracks traffic with daily KPIs and social analytics
Blavity
News Writer
Jan. 2018 - Present
– Regularly pitches and covers news, politics, mental health and identity stories
– Conducted Interviews with Ayanna Presley, Naomi Wadler, Little Miss Flint, Debbie Ryan, "Black Panther" trainer Corey Calliet and activist Lynda Lowery
Teen Vogue Magazine
Contributing News and Politics Writer
April 2017 - Present
– Pitches national news, politics and identity stories
– Reports on breaking news by strict deadlines
– Conducted interviews with the Equal Justice Initiative and mental health advocates
Politico
PJI Fellow
May - June 2018
Student chosen for the Politico Journalism Institute
– Scheduled and conducted interviews with Senator Jeff Brandes and Florida DOC's Director of Communications
–Reported on mental health systems in Florida prisons
Huffington Post
Editor at Large
August 2017 - January 2018
– Covered breaking news and HBCU culture
– Utilized Google Trends to flag potential stories for news team
– Edited using CMS/Muse
Caged Bird Magazine
Founder and Editor-in-Chief
November 2016 - June 2018
– Managed a team of 50+
– Recruited and organized applications
– Managed social media accounts
– Promoted content through social advertising
– Created and maintained a content calendar
– Analyzed and evaluated social media campaigns and strategies
– Monitored social media trends and social space for brand related topics and conversations
– Utilized SEO to broaden audience
– Obtained press passes for events
– Hosted events for minority journalists
– Conducted interviews
– Fundraised for our scholarship program
Afro American Newspaper
News Intern
August 2016 - December 2016
– Wrote 3-4 articles weekly on local news
– Researched news stories and personal backgrounds
– Covered Black Lives Matter protests and town halls
– Conducted interviews with movement leaders
– Utilized Facebook and Instagram Live to share live event coverage
Odyssey Online
Editor-in-Chief
November 2015 - September 2016
– Managed a staff of 30+ content creators
– Edited 30 articles weekly on CMS/MUSE
– Created and managed social media pages
– Recruited
Skills
AP style editing/writing
Utilizing SEO, KPIs, and Google,
Facebook and Twitter Analytics to increase site traffic
Newsletter production and management
Recognizing news trends
Managing a brand’s social media
Managing Khronos/Spredfast scheduling
Interviewing
Education
Howard University
Graduation: May 2018
Degree: Bachelor's in English Literature
Awards
Howard University Full Ride Academic Scholarship